Web Development an ISP website with interactive coverage map and custom tariffs
Building a website from scratch on WordPress: implemented an interactive coverage map, custom tariffs per zone, automated admin tools, SEO optimization, and schema markup.
Client
Industry
Services
Website
Problem
Kronos Telecom needed a website that not only presented tariffs but also made it easy for users to check internet availability by address. The old approach — static pages and tables — did not convert well. It was also hard for managers to update coverage zones and pricing.
Goal
- Build a website from scratch with a modern design.
- Implement an interactive coverage map with search by address.
- Provide separate tariffs, promotions, and prices for each coverage zone.
- Ensure easy content management for non-technical staff.
- Optimize the site for SEO indexing and lead generation.
Results
- Developed a custom WordPress theme with reusable components.
- Built a coverage map on Leaflet.js integrated with WordPress admin.
- Added ACF fields and meta boxes so managers can draw coverage zones and assign tariffs.
- Implemented custom tariff logic per zone, including pricing and discounts.
- Configured schema.org markup, OpenGraph tags, and sitemap for search visibility.
- Created a responsive design that works equally well on desktop and mobile.
Completed Work
- Custom theme and page templates.
- Coverage map with zones editable in WordPress.
- Tariff system linked to coverage areas.
- Lead generation forms with email integration.
- SEO optimization: schema.org, sitemap.xml, robots.txt.
- Deployment and setup on client’s hosting.
Project Highlights
Project Description
Project Background
Kronos Telecom is a Texas-based internet service provider. The company needed a modern website that would clearly communicate coverage zones and available tariffs to potential customers. The key challenge was to make the website simple for end-users while providing flexible tools for content managers.
Development Approach
- The site was developed fully from scratch on WordPress.
- Custom theme and templates were created.
- Advanced Custom Fields (ACF) and meta boxes were used to manage all content.
- Components were built for reusability, ensuring scalable development.
- The site supports full SEO indexing and optimized rendering.
Coverage Map & Tariffs
- The most important feature was the interactive coverage map.
- Users can search by address and instantly see if the internet is available.
- Each zone has its own tariffs, discounts, and pricing.
- Coverage zones are editable directly in the WordPress admin panel.
- This made the website not only customer-friendly but also a powerful sales tool.
User Scenarios
- Check internet availability by entering an address.
- Explore tariffs (Basic, Medium, Premium).
- Submit a request through a contact form.
- Receive callback and assistance from support staff.
SEO & Indexing Setup
- Added schema.org markup for services and tariffs.
- Implemented OpenGraph tags for proper display in messengers and social media.
- Generated sitemap.xml and robots.txt for correct indexing.
- Entire content is fully crawlable by Google, Bing, Yahoo, DuckDuckGo, and AI search engines.
Results
- The website became the main channel for lead generation.
- Coverage map significantly improved conversion rates.
- Content management was streamlined and made several times faster.
- Kronos Telecom received a modern, sales-driven website.
Technologies Used
WordPress
JavaScript
PHP
Swiper
API Integration
Hosting & Deployment
